To Win Across the Country We Need To Speak About The Issues That Matter Locally If I stand out and observe the view from my favourite spot in Scarborough , all I can see for miles is a sea of blue. That’s not just because Scarborough is right on the North Sea coast, but also because I … Continue reading Drowning in a Sea of Blue
Digital: You can’t just talk about yourself
A very insightful blog recently appeared on Bulk.ly. "Three social sharing strategies to help nail the right balance of internal and external content". It had a simple message: you can't just talk about yourself endlessly online. No matter if you're an individual, a business, or the local branch of a political party. People are online … Continue reading Digital: You can’t just talk about yourself
A start-up model would be great for the Liberal Democrats, but not for the reasons you think
Much has been said since 2015 of how the party needs to modernise, and the start-up analogy is one that gets thrown about quite often. This normally focuses on the idealised Facebook idea of start-ups - a technology-driven organisation that is nimble, grows quickly, and soon comes to dominate an area or industry. You can … Continue reading A start-up model would be great for the Liberal Democrats, but not for the reasons you think
Young and Winning
Young and Winning is a program of training, support, and resources dedicated to helping young people in the Liberal Democrats get elected at all levels of political office. It’s designed to find out what would help an individual most throughout their campaign – whether that’s some help delivering leaflets, some help paying for literature, or … Continue reading Young and Winning
How do you win?
You win by wanting to fight on the side of local people to right wrongs, fight injustice and change things for the better. That’s it really. It’s no good just putting bits of paper through doors, collecting data, recording contact rates, assembling email lists and having pointless conversations if there is no heart in it. … Continue reading How do you win?
Digital and a message for every voter
LibDem Expand was set up to campaign for a ‘650 Seat Strategy’ for the Liberal Democrats; taking on the idea of ‘no go areas’, and ensuring that a message could be delivered to every voter. In many ways, this is admittedly easier said than done. Leaflets need to be produced and then delivered. Canvassing takes … Continue reading Digital and a message for every voter
5 Steps Towards Real Community Engagement
When I last wrote for LibDem Expand I was eagerly anticipating the Women in the World Festival at the Southbank Centre. Other than listening to Jo Swinson speak, one of my favourite sessions at the festival was the Business Case for Diversity. I really enjoyed listening to how businesses like Bloomberg addressed diversity with their Gender … Continue reading 5 Steps Towards Real Community Engagement
After a night of modest progress, we need a 650 Strategy
After a very intense and brief campaign, we are all exhausted. But our work doesn't end here. Before saying anything else, we want to applaud the Liberal Democrat activists and candidates up and down the country who worked and worked to change Britain's future. We are delighted to have increased our seats in Parliament! However, … Continue reading After a night of modest progress, we need a 650 Strategy
I joined to win
At university, I was chatting to a good friend about competitiveness, I can’t remember the context. Well I said, I’m not competitive at all. She almost fell off her chair laughing. I was truly perplexed, as I really didn’t see myself as one to compete. Years later I heard an interview with a woman on … Continue reading I joined to win
Leave-voting areas are not ‘no go’ areas
Leave voting areas are not 'no go' areas for the Liberal Democrats.